CHI Original Digital Ceramic Hair Straightener 1", Hairstyling Iron, Delivers Shiny Smooth Results, Even Heat for Less Damage, Ruby Red

VERSATILE FLAT IRON: CHI’s Original Digital Ceramic Hair Straightener is perfect for every hair type & creates sleek, shiny locks. It's 1 inch plates with rounded edges help smooth the surface of your hair while creating professional-looking style.

FRIZZ-FREE RESULTS & LESS DAMAGE: This hair straightener features award-winning CHI ceramic technology and antistatic technology, which provides even heat distribution for less damage and frizz.

CHI FLAT IRONS: CHI Flat Irons have a versatile ergonomic design and use advanced ceramic technology. Our dynamic professional flat irons offer a sleek design, and outstanding performance, creating shiny and frizz-free hair instantly.

HOW TO USE: Divide hair into one to two inch sections. Use fluid motions to run the iron over the length of your hair one section at a time.

CHI: Founded by Farouk Shami, a hairdresser allergic to ammonia who sought to create the first ammonia-free hair color & has remained committed to crafting the finest ethical haircare. All CHI products are cruelty-free, paraben-free, & sulfate-free.